Tag: public relations
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Why Google Analytics Isn’t The Tool To Measure The Value of PR
One of the most important aspects of being a PR professional is having an open and clear line of communication with clients. It’s important to effectively communicate the success of our work and make sure that expectations are set accordingly. Occasionally, a client will express to members of my firm that a PR campaign isn’t…
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Five Things Everyone Should Know About Public Relations
The public relations industry does a terrible job of public relations. Very few people can explain what people in public relations really do. If you’re a cop, a construction worker or a cowboy, everybody knows your job function. (If you’re a cop, construction worker and a cowboy who hangs out with a guy dressed in…
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CSU Professor Honored by Public Relations Society of America
A CSU journalism professor has received one of the highest honors given by the Public Relations Society of America .Jangyul Kim, a professor in the Department of Journalism and Media Communication, has been elected to the organization’s prestigious College of Fellows, an honorary organization within PRSA composed of more than 350 senior practitioners and educators,…