Al Golin, whose public relations firm worked with McDonald’s for more than 60 years, passed away on Saturday. He was 87. Golin made what is now a famous cold call to McDonald's founder Ray Kroc to pitch how public relations and community engagement could help Kroc grow his brand. Kroc retained Colin’s agency for $500 [...]
Still recovering from what was likely an avoidable public relations debacle, United Airlines is again making headlines after two passengers — a couple traveling to their own wedding — said they were kicked off their flight. Michael Hohl and his fiancee, Amber Maxwell, had planned on flying Saturday from Salt Lake City to Costa Rica, [...]
WHAT’S YOUR TRUMP STRATEGY? Companies typically turn to public relations firms for advice on dealing with issues such as product recalls, plant fires and malfeasance by board members. But now there’s a new PR nightmare keeping company executives awake at night: An attack from the president. As Donald Trump bashes auto makers like General Motors [...]
Beyoncé announced on Instagram that she is once again pregnant, a revelation that sent the social media world into a frenzy. The post, a photo of the star posing nearly nude holding her belly, won 6.4 million likes, breaking the record for most-liked post on Instagram (the previous record holder was Selena Gomez, with 6.3 [...]
New Berlin - The New Berlin School District has won the Lighthouse Award, the highest recognition given by the Wisconsin School Public Relations Association.The district earned a perfect score for its 2014-15 district annual report. Although the association gave Spectrum Awards to 30 school districts, it annually gives only one Lighthouse Award.Spectrum Awards recognize high-quality [...]
Several times per month someone will ask me how can they break into the cannabis industry. They’ve heard how lucrative dispensaries are, and often people believe that that’s the only place to enter. Not true! Any of your existing skills and expertise can be aligned with the cannabis industry. The cannabis market is rich with [...]
Let me set the scene: You are interested in PR services and are either researching PR or meeting with a PR agency. There are words being thrown at you that are making you scratch your head in confusion. If you are curious about using PR services but have a hard time following along in conversations [...]
Whether we admit it or not, we all want to be recognized for the work we do. Be it a casual “atta-boy” from your boss, encouragement from a friend, or even simply the sign of general interest from a new acquaintance, recognition feels good. In one form or another, organizations, too, seek accreditation because it [...]
Britain leaving the European Union. The Trump presidency. Legalized marijuana. Leonardo DiCaprio getting his first Oscar. The Chicago Cubs winning the World Series. 2016 will go down as the Year of the Impossible, when previously unimaginable events became reality. Without powerful public relations efforts, none of these would have been possible. OK, except for DiCaprio …. [...]
The CSU chapter of the Public Relations Student Society of America (PRSSA) held a game night in the Student Center Atrium Dec. 2. The event featured free food as well as a raffle. The main purpose of the event, according to chapter president Monet Roberts, was to provide students with an opportunity to relax before [...]
